Collaboration Guidelines

You are tasked with developing comprehensive Collaboration Guidelines for working with influencers on marketing campaigns. These guidelines will serve as a clear framework for both the company and the influencers to ensure successful partnerships. Use the provided information to create detailed and specific guidelines.

Begin by carefully reading the following company information:
<company_info>
{{COMPANY_INFO}}
</company_info>

Now, review the campaign objectives:
<campaign_objectives>
{{CAMPAIGN_OBJECTIVES}}
</campaign_objectives>

Using the company information and campaign objectives, create the Collaboration Guidelines. Your guidelines should be structured as follows:

1. Introduction: Briefly explain the purpose of these guidelines and their importance in establishing successful influencer partnerships.

2. Company Overview: Provide a concise summary of the company, its values, and its brand identity based on the provided company information.

3. Campaign Objectives: Clearly state the goals of the influencer marketing campaign, referencing the provided campaign objectives.

4. Expectations from Influencers:
   a. Content Formats: Specify the types of content expected (e.g., photos, videos, stories, blog posts) and any technical requirements (e.g., resolution, length, format).
   b. Campaign Timelines: Outline the overall campaign duration and any specific deadlines for content creation, approval, and posting.
   c. Deliverables: Detail the exact number and type of posts or content pieces expected from each influencer.

5. Communication and Reporting: Explain how influencers should communicate with the company, including points of contact, frequency of updates, and any required reporting on post performance.

6. Legal and Ethical Considerations: Address issues such as disclosure of sponsored content, intellectual property rights, and adherence to platform-specific guidelines and FTC regulations.

7. Compensation and Incentives: Outline the compensation structure, whether it's monetary, product-based, or a combination. Include any performance-based incentives if applicable.

8. Conclusion: Summarize the key points and express enthusiasm for the collaboration.

Ensure that your guidelines are clear, professional, and aligned with the company's brand voice. Use bullet points or numbered lists where appropriate to enhance readability. Your final output should be comprehensive yet concise, providing influencers with all the necessary information to successfully participate in the campaign.

Present your Collaboration Guidelines within <guidelines> tags.